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Promotion decisions are those related to communicating and selling to potential consumers. Whether you are watching a movie or a sports program on a television channel, you must have encountered commercials of different products and services. Are you getting the most out of your marketing, public relations and sales to drive new business? All coursework meets the requirements of the Certified Financial Planner Board of StandardsTM; upon completion of the program, students are eligible to take the CFPTM Certification Examination.

Pages: 256

Publisher: Prentice Hall; 1 edition (April 23, 2016)

ISBN: 013426343X

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